easyCourier is significantly expanding its presence in Cyprus, marking a new growth trajectory for delivery and distribution services in the country. With a strong emphasis on technology, flexibility, and customer experience, the company is investing in smarter, faster, and more user-friendly courier services across Cyprus.
Photo: cyprus-mail.com
This significant step for the logistics sector follows Vassos Eliades Ltd’s strategic investment in Svelta Courier, which has now been rebranded as easyCourier and integrated into the easy family of brands.
Photo: cyprus-mail.com
The official launch of easyCourier was celebrated at a special event attended by Sir Stelios Haji-Ioannou, the creator and owner of the easy family of brands. During his visit, he toured the company’s facilities, met with delivery riders and staff, and officially welcomed easyCourier to its new role.
In his address to attendees, Sir Stelios highlighted that the launch of easyCourier signifies a new chapter for delivery and distribution services in Cyprus. He stated, “Our goal is simple yet ambitious: to make deliveries faster, more reliable, and truly easy for the customer. Through easyCourier, we bring the philosophy and values of the easy family of brands, defined by functionality, efficiency, and consistency, to an industry integral to the daily lives of hundreds of individuals and businesses.”
Christis Plastiras, CEO of easyCourier, expressed that the transformation from Svelta Courier to easyCourier is a defining milestone for the company, marking the beginning of a new growth path in Cyprus and Europe. He noted, “With the strength and support of easyGroup, we can move faster, smarter, and more strategically, creating even greater value for our customers and partners. At the same time, we further strengthen courier services in Cyprus.”
Vassos K. Eliades, General Director of Vassos Eliades Ltd, commented on the collaboration with easyGroup, describing it as a strategic move focused on growth. He said, “The transformation of Svelta Courier into easyCourier reflects our vision to invest in services with growth potential, innovation, and real value for consumers and businesses. We are particularly proud that a Cypriot company has become part of the easy family of brands, creating new business opportunities for the delivery and logistics sector in Cyprus.”
The integration of Svelta Courier into easyGroup and its rebranding as easyCourier not only opens new horizons but also provides access to the strength and global recognition of an international brand, enhancing its presence across multiple service sectors and millions of consumers worldwide. easyCourier is poised to gain a significant competitive advantage, enabling it to invest in cutting-edge technology, optimise processes, and enhance the customer experience.
The transition is being implemented smoothly for customers and partners, with no changes to existing agreements or service levels, ensuring continuity and operational stability. With a renewed identity, enhanced capabilities, and a clear growth strategy, easyCourier aims to shape the next generation of courier services across Cyprus and Europe, combining local expertise and flexibility with the global reach of easyGroup.
